Conversion Matters

Unsurprisingly it takes a lot of time to blog properly. For the first few months of this blog I didn’t invest much time and consequently it didn’t really take off at all.

In September I had a month where I had finished work and hadn’t quite started university and managed to blog quite a lot and Conversion Matters was just starting to take of a little, however now I’ve started university and it’s quite hard to find the time to blog as much as I’d like.

Many people naively think you could spend half an hour a day blogging and that would be enough. It’s just not true!

Why you need more than half an hour a day to run a successful blog

The reason you need more than half an hour a day to run a successful blog is simple.

Unless you’re an absolute expert in your blog’s niche you have to spend time researching and reading other blogs keeping up with the conversations and stories in your niche. This alone probably takes half an hour a day!

I’m subscribed to a lot of blogs (even more now)! I try and read the new posts every day and keep up with what’s going on. Just doing that takes time. Let alone even writing my own posts.

I haven’t even touched upon the time invested in promoting your blog by engaging in conversations with other bloggers…

How to keep your blog active when you have no time

If like me you don’t have time to spend a couple of hours a day on your blog you have to be a bit creative and sneaky. My plan, something that can be used by anyone without consistent chunks of time to invest in blogging, is to find chunks of time you do have free - maybe at the weekend or on aTuesday or whenever and blog as prolifically as you can!

Don’t post everything at once though. Set it up using the future post capabilities of wordpress so that your blog can stay consistent even though you’re not blogging consistently.